May 31


Should you use the ClickFunnels WordPress plugin in 2021 ?


May 31, 2021

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Should you use the ClickFunnels WordPress Plugin?

WordPress is the most popular CMS platform powering 40% of websites on the internet. Integrating it with Clickfunnels to create a Clickfunnels WordPress experience allows you to experience the best of both worlds.

What I mean is that:

While integrating the two might seem a good idea (and it is when done well), It’s unfortunate that Clickfunnels WordPress hasn’t satisfied most users.

So before you decide to integrate them, you need to read this article to the end. We’ll find out if the claim is valid and figure out how you can make the most of the Clickfunnels WordPress experience.

To begin with, let’s answer why integrating Clickfunnels and WordPress is essential.

Why Should You Integrate Clickfunnels with WordPress?

Integrating Clickfunnels with WordPress won’t magically skyrocket your ROI. Don’t let anyone lie to you. 

But it can make your experience with both platforms less of a hustle. Below are a few reasons.

  • Integrating Creates A Marketing Powerhouse.

Did you create a website to market your product/service? Right.

But a WordPress website is plain. It doesn’t give you robust features to market your product. Integrating it with Clickfunnels adds something special – the power of Clickfunnel sales funnels.

This means that you’ve brought a whole marketing arsenal into your website. It’s only at this point that you can make some good ROI if you know how to create killer sales funnels.

Start here if you want to know the tricks experts use to create award-winning sales funnels.

  • Clickfunnels Doesn’t Give You A Custom Subdomain or URLs

The name of a website built on Clickfunnels looks like this:

Unless you are not serious with your business, such a name presents you as unprofessional or a newbie in the market. Customers don’t like that.

Besides, it will take you ages before you start getting organic traffic with the domain name. At the moment, a whopping 90% of self-hosted pages don’t get traffic on Google. 

A Google organic traffic pie chart

Source: Ahrefs

You need a WordPress website with a clean self-hosted domain name.

It gives you unlimited capabilities to do what you want to do with your website. You can add as many features as you want and make it all about you.

Integrating WordPress with Clickfunnels plugin enables you to fully own your website while getting the experience of both worlds.

If you want to ditch Clickfunnels for an alternative funnel builder, you are sure you are protected because you retain your rights to change plugins as a WordPress customer.

  • WordPress is Still The King

As mentioned earlier, WordPress is the most popular CMS platform bolstering thousands of websites on the internet.

You can’t just throw its relevance into the wind. The amount of value WordPress brings to the table is immense.

Clickfunnels can’t replace WordPress entirely. Even Russel Brunson, who claims Clickfunnels is the death of websites, still uses WordPress to host Clickfunnels pages.

Integrating WordPress websites with Clickfunnels is the only way to make both better. You get to maintain your site while still using Clickfunnels pages directly on your website.

How to Integrate WordPress With Clickfunnels Plugin

Follow the steps below to integrate WordPress with the Clickfunnels plugin.

  • Install WordPress Clickfunnels Plugin.

  1. Inside your WordPress account, search for plugins on the left side of the dashboard and click add new.

  2. On the search bar, type “Clickfunnels” and search.

  3. Many options will appear but click on the one by Etison LLC. When you find it, click activate.


The ClickFunnels WordPress plugin in the WordPress dashboard


Source: Clickfunnels

  • Verify Plugin Settings

  1. The Clickfunnels plugin will already be visible on the left side of your dashboard. 

  2. Go to the plugin and click settings.

  3. Click on the API connection and add your Clickfunnels account email.

  4. Next, go back to your Clickfunnels account and navigate to the account settings.

  5. Go down to the WordPress API and copy the WordPress AP key.

The ClickFunnels WordPress API connection

Source: Clickfunnels

Vi. Go back to your WordPress dashboard, paste the API key on the authentication token, and save the settings.

Vii. Click the compatibility settings to confirm that all the settings are enabled. Return to general settings and select “Download and Display. On the Favicon, choose whether to use a WordPress Favicon or Funnel Favicon.

Viii. The last step is to add any additional tracking snippet, which is optional.


The ClickFunnels WordPress dashboard

Source: Clickfunnels

Why You Shouldn’t Integrate Clickfunnels WordPress Plugin

As we’ve seen above, integrating Clickfunnels with WordPress is a good move. But remember, some users have complained that the integration sucks.

Here are a couple of reasons.

  • Lack of Frequent Updates

You know how essential plugin updates are to the security of your website. Developers often update plugins to fix errors and patches that can cause a significant security breach to your website.

You don’t want a hacker to have access to your website. It can lead to collateral and image damage. 

The issue is that Clickfunnels does not update their Clickfunnels WordPress frequently, a blatant security breach.

It’s not that this has happened to me or anyone I know. I’m just thinking out loud here. 

And if WordPress were to bug them to update, there’s a high chance that the plugin will be non-functional, the same as the funnel creation feature.

  • Inability to Connect Some Pages

Clickfunnels WordPress plugin, in most cases, makes it impossible to connect certain page types to WordPress due to extra security. 

Specifically: order forms, membership areas, membership access, affiliate areas, and affiliate access pages will not work when connected to WordPress.

THEN, why should you in the first place? Isn’t ClickFunnels the “Death Of the Websites”? That is not what I think but what Russell Bruson says. 

You should not use any plugin that could hurt your SEO unless it makes you money or is vital for your website’s proper functioning. 

The ClickFunnels WordPress plugin does not make your website work any better and could hurt your rankings. 

So the only reason that you would need to use the Clickfunnels WordPress plugin is that you need to use the same domain you use for your website. 

I still think that this still is not a valid reason. I love ClickFunnels, but it isn’t perfect by any stretch of the imagination, and this plugin is just another marketing vehicle that ClickFunnels very cleverly exploits at the expense of the health of your website’s Google rankings.

  • Frequent Malfunctions

It’s common for a Clickfunnels WordPress to stop working. But most of these hitches are well documented on their site with quick solutions, so your funnels keep operating.

Below are the two common reasons why Clickfunnels might fail to work with their solutions.

  1. Failed API 

We all know that Clickfunnels tries to be as easy as possible to use. You don’t need to be a coder or have a background in website design to use the software.

But when it comes to the API, you need a techie mindset. Installing the API isn’t easy, and if you don’t get it right, you won’t be able to pull your funnels from Clickfunnels to your website.

And the solution is simple. Run the compatibility test from inside your Clickfunnels plugin.

  1. Wrong Email Address

Clickfunnels support insists that your email address should be clean. By “clean,” I mean it shouldn’t have symbols like  (+) or (-).

I haven’t heard anyone complain about this because you can raise a ticket to the Clickfunnels customer support team.

But with the long waiting time you might experience, try to create a brand new email and see how it turns out.

How to Avoid More Issues in the Future

More issues might cause Clickfunnels WordPress to malfunction. So you might want to do regular maintenance to avoid being swamped with technical hitches.

These are a few of the measures you can take:

  1. Work within your WordPress memory. WordPress can only allocate a memory based on what space it has. There are two things to do if the memory is too low. One is to edit the php.ini file, which is very risky. If that can’t work, hire a tech expert to do it for you.

  2. Do a regular backup and update your WordPress site regularly. You never know when your site data can get corrupted, which might crash the Clickfunnels plugin.

  3. The last measure you can take is to keep checking your Clickfunnels plugin for regular updates. For instance, you can set a monthly email alarm to remind you of any updates. This is called for because the plugin, in most cases, won’t notify you of an upcoming update.

Final Thoughts – So Should You Use The Clickfunnels Plugin?

Honesty, I won’t give you a straight answer. I’ll let the ball in your court.

But I don’t want to sound as if I have wasted your time. You can take my thoughts and make a decision.

Clickfunnels is great. We all know that. I’ve used it many times to create funnels, membership sites, and pop-up features. That will always be my standpoint.

But I want to be true to you.

When it comes to the Clickfunnels WordPress plugin, I’ll agree without a doubt that they haven’t given it their best shot. It’s just too risky. 

SEO isn’t a walk in the park, and using a tool that can jeopardize your ranking is the last thing in your mind.

So put your considerations into the picture. Then decide if you want to enjoy the power of a marketing funnel from within your WordPress website or risk losing your SEO ranking.

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About the author

DJ is a professional civil engineer with a master's degree in water resources. DJ has a passion for affiliate marketing. He has performed award-winning projects in both site improvement design and water resources engineering. He is the president of Land & Watersheds & vice-president of its sister company Engineered Advantage. He actively engages in social issues like climate change trends and global water scarcity. He is the host of the podcast Environmentally Concerned Nation.

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