September 18


How do Bloggers Make Money in 2021?


September 18, 2021

Intro to How do bloggers make money?

Being a blogger and earning money is alluring and many of us want to get started with it. 

However, you may feel things will never be easy, and we give up our desire to earn money. Don’t worry! You can start making money from blogging. It is not so hard, even if you are a beginner. 

But, you will need to follow specific strategies to receive money from blogging. 

This article discusses how bloggers get paid, and I hope you find valuable information for your blogging journey.

How much do bloggers make?

Quick: how much money do bloggers make? 

It’s a question we often want to ask. And the answer is: it depends — but we’re going to focus on the “it all depends.” The figure you choose will largely depend on your time blogging and your topic area. 

It may sound cliché, but the amount of money made by young bloggers largely depends on their endeavors, and those choices can vary significantly from person to person. 

For example, some people are happy to spend nights and weekends blogging about their passions while living on Ramen noodles in their parents’ basement (and that’s ok!) 

On the other hand, others feel they need to juggle a full-time job or kids and blog in the wee hours of the night. 

Nevertheless, let’s look at actual numbers – this  Semrush report says that the average monthly salary is $8,000. 

bloggers make money table

Source( Zip Recruiters ) 

But like I mentioned above, the income is different for different bloggers. 

For instance, the founder of millennial money, Grant Sabatier, and his friend Matt made a whopping  $401,681 in the first year of blogging.

Grant went from a penniless university graduate to millionaires in less than a decade through blogging. 

example of how do bloggers make money

How to start a profitable blog 

So, you’ve decided to begin a blog. 

You’ve reached for the top, pulled the trigger, and placed your order. But now what? Where do you start?

You may feel overwhelmed by all the steps or unsure of how to accomplish them. You might even think you need to be an expert in writing, SEO, traffic generation, sales copywriting, marketing, design, etc. 

There are thousands of books on blogging, but most of them are about starting up a blog or marketing your already existing one. They rarely teach the actual day-to-day activities you must do to have a blog with thousands of visitors per month. But if you follow the steps outlined in this guide, it gets a lot easier.

  1. Pick a profitable niche. 

What do I mean by “profitable”? Well, it doesn’t matter whether you want to create a lifestyle blog or start an affiliate website. 

It would help if you focused on topics that people are passionate about. But, it would be best if you didn’t choose these topics simply for their popularity. Instead of looking at the top blogs in your niche, you should analyze how much money they make and decide if that gives you an edge over the competition.

Most experts will tell you to pick your passion and run with it, but love alone won’t sustain your blog. 

For example, say you are passionate about football. 

You write the best articles on the internet, but no one shares it since it’s not their hobby. To build an audience, you need to adopt a profitable niche that is both interesting and popular, which will bring traffic.

  1. Name your blog   

Choosing the right and catchy name for your blog is paramount.


Your name will be the very first impression to your readers. You’d want to pick something as unique as possible—but still friendly to the ear and capable of being remembered. 

Remember: it should ideally say something about what you’ll write about!

  1. Pay for Kinsta hosting service. 

Kinsta is a managed WordPress hosting platform built to scale. 

It offers a robust WordPress performance that developers and agencies worldwide can use with minimal effort. 

wordpress hosting on kinsta

With a highly scalable architecture and a speed built-in from the ground up, Kinsta enables you to do more with your site — from personal blogs to big agency projects.

Pick the $30 a month plan, especially if you are a beginner. I’ve done an in-depth Kinsta review in this article. Feel free to check it out.

  1. Install your WordPress or any other CMS  

WordPress is used by a massive portion of the websites out there, and it’s free. It’s an excellent option for bloggers that want to host their website or don’t quite have the technical knowledge about building a website from scratch. 

Other WordPress alternatives include Tumblr, Drupal, Joomla, and Square space.

  1. Create high-quality content 

Organic traffic is the primary driver of visitors to a website since it’s free. 

It can bring you from “nobody knows you” to the top of Google’s search results in no time. That’s why so many people go after it, and it’s a critical factor in your blogging journey. 

A high-quality blog that keeps providing good, original content can draw people to your site and deliver visitors that convert. 

  1. Promote your content 

To that end, let your new blog ride off into the sunset of success. It’s not going to do that on its own. 

You must take actionable steps to make sure people see your content and forget it the second they hit the back button. 

For example, guest posts, share on social media, and network with other bloggers. 

How do bloggers get paid?

Many bloggers work passionately and dedicatedly to achieve business success.

Many of them found their passion and work independently and enjoy the sense of satisfaction and fulfillment they receive after making a post, and it becomes successful. But what about the blogging revenue side? How do bloggers make money?

  1. Affiliate Marketing

Affiliate marketing works well for bloggers because it allows them to perform their existing blog content. 

Bloggers promoting affiliate products don’t need to create new content. You can include an affiliate link in the body of their post. 

It is that simple. 

This is our favorite revenue-generating activity – we review marketing software and earn a commission every time a reader uses our link to buy the products. 

So sometimes, we earn commissions without needing to produce new content. Here are some of the top affiliate programs you can join and start making content around them. 

  • Kinsta 

Kinsta is a managed WordPress hosting platform designed specifically for WordPress developers. 

It offers the best out-of-the-box WordPress performance along with speed, security, and an excellent experience for end-users. It’s been gaining popularity recently amongst the big agencies and devs worldwide because it offers performance at scale.

It is an ideal product to promote because of its reliability and popularity in the Webhosting market. 

  • Clickfunnels 

We have a couple of ClickFunnels reviews, and it’s what we recommend for building sales funnels

Like Kinsta, click funnels stand out when it comes to creating marketing funnels. It has a fantastic affiliate program that allows bloggers to generate income by writing guides on using this product. 

Maybe the next time you wonder how bloggers make money, they probably promote ClickFunnels.  

  1. Through coaching and consulting 

If you have been blogging for a while, you can consider giving a coaching service. It would help if you were an expert in a given industry to provide a consulting or coaching service worth paying for. 

You also don’t have to have more than 1000 words. However, you have to take your thoughts and expand them into a coherent series of ideas.

  1. Sell digital products online. 

Digital products can be sold and distributed online. 

Sellers reap several benefits: much faster transaction times, the ability to sell anywhere in the world without needing a point-of-sale location, and a much quicker time to market (no need to wait for your inventory to ship). 

For instance, if you’re blogging about digital marketing, you can create courses, e-books, templates, and checklists and sell them to your followers. 

However, this is not something you do in the first month of blogging. You’ll need to create authority and a solid following so that prospects can trust that your products can make a difference. 

For example, Adam Enfroy sells his course flywheel ( picking the right niche ), while another pro blogger, Jon Morrow, sells his content marketing certification course. These two are famous bloggers, and they have spent time building high-authority blogs. 

  1. Freelance writing 

Many bloggers or writers can do this successfully with blogging or articles and web content. 

Working online will provide you the freedom to make your schedule and work at your place of choice. Many blog writing opportunities are available, most of which will pay an upfront fee for posting an article, with subsequent payments based on website traffic and related performance criteria.

One perfect example is Ryan Robinson, a blogger who gets paid to work for other popular blogs like Backlinko and make sense of scents. 

You can also check out freelance writing jobs posted on sites like pro blogger, blogging pro, or flex jobs. 

how do bloggers make money quotes

  1. Online stores 

Setting up an online store is one of the most incredible approaches to begin your company. 

An online shop offers you infinite opportunities for making sales. You might find setting up an online shop overwhelming, especially if you consider your limited funds, expertise, or time. 

Many excellent e-commerce software programs like Shopify allow you to get started very quickly -so there’s no reason why you don’t want to become an online seller.

  1. Using Ad networks 

Using Ad networks is the easiest and one of the most popular ways to monetize your blog. 

All you need to do is apply for their ad network and then paste your ad code onto your website’s header, sidebar, or post body (usually bottom). 

Once approved by them, their ads can display on your blog. The advantage of using ads networks is that you don’t need any coding knowledge and can start making money right after sign-up. However, it’s also widely known that ads within the content may irritate the visitors and distract them from reading.

  1. Building an email list 

Email marketing is all about reaching your potential audience. 

You have to have an email list of people interested in your product, but often people think their audience is interested in your product when it’s just a tiny portion of that audience. 

So the first step is to send out an email to your audience, usually by mentioning all the points directly relevant to what you are trying to sell, and then try to sell, or at least get people to click on a link.

Email marketing software like Active campaign is a perfect way to nurture your leads and sell to them. 

For example, you can sell your products, affiliate products, update your audience about your new blog posts and exciting offers. As a result, you’ll drive more traffic to your blog and earn more money. 

the ActiveCampaign customer success commitment


We use Active Campaign to update our subscribers about funnel marketing. 

See this guide on why  ActiveCampaign is better for marketing than tools like Mailchimp.

  1. Membership sites 

Experts run membership sites in that industry or experts of that service. And aside from charging for access, membership sites also give you bonuses, early releases of new articles, expert interviews, invitations to webinars, and e-books.

Final thoughts on how bloggers earn money 

Don’t wait until you get there before you start working on your goals. 

If you want to make money with your blog, begin to study ways to make money online. Start researching successful bloggers and get an idea of what’s involved in making money through blogging. 

Blogging has helped thousands of people create multiple revenue streams, setting them on a path of financial freedom. 

However, as a new blogger, it’s helpful to put effort and be consistent to match your competitors. 

Now, if your friends are still wondering how bloggers make money, refer them to this post. Also, check this guide on creative ways to monetize your blog.


About the author

DJ is a professional civil engineer with a master's degree in water resources. DJ has a passion for affiliate marketing. He has performed award-winning projects in both site improvement design and water resources engineering. He is the president of Land & Watersheds & vice-president of its sister company Engineered Advantage. He actively engages in social issues like climate change trends and global water scarcity. He is the host of the podcast Environmentally Concerned Nation.

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